The bridge between business and design inspired my transition into research, shaping me into a detail-oriented and empathetic thinker.

My interdisciplinary background and passion led me to MS HCDE @UW,

where I have been focused on exploring accessibility and healthcare.

Passcode

Led and conducted 20+ usability test interviews to assess and improve healthcare technology design.

Usability Testing

Healthcare Tech

Corporate

EKG Device Testing

Usability Case Study

2025 by celia tsao

More dots? Let's connect!

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Hi there,

I'm Celia👋—UX designer and researcher based in Seattle!

previously a researcher @Ipsos, business & design @tech startup,

currently a MS HCDE student at the University of Washington.

UX DESIGN x RESEARCH x BUSINESS x

Connecting the dots of my UX journey…

Starting my career in the fast-growing cybersecurity industry,

I adventurously explored the intersection of business and design in tech.

The bridge between business and design inspired my transition into research, shaping me into a detail-oriented and empathetic thinker.

ECG Device Testing

Usability Case Study

Usability Testing

Healthcare Tech

Corporate

Passcode

Led and conducted 20+ usability test interviews to assess and improve healthcare technology design.

SecBuzzer

Cybersecurity Dashboard Redesign

UX/UI Design

Information architecture

Startup

Redesign the information architecture to reduce cognitive load, boost engagement, and enhance users' responsiveness to cybersecurity events.

Learn More

Washington Park Arboretum

Marker + Route Planner App

UX Design

Accessibility

Design sprint

Collaborated with the Washington Park Arboretum to create accessible design that help people with mobility disabilities to navigate the park easier.

COMING SOON..

Research Assistant

UW in collaboration with Philips (Ongoing)


Comparative AED device usability study with mixed-method data analysis.

Research Assistant

UW Medicine, Office of Healthcare Equity (Ongoing)


Community-led research to help developing Healthcare Equity Blueprint 3.0.

Master's in Human-Centered Design & Engineering

University of Washington | 2024-2026, Ongoing

UX Researcher

IPSOS | 2023-2024


Quantitative and qualitative research focused on UX and customer journey in healthcare technology, automobile, public transportation, and FMCG.

Assistant Manager, International Business & Design

Cyfoundry | 2021-2023


Led UX design and research in a business & marketing role + startup fundraising pitch presenter @PHX, SF & LA that enhanced and promoted cybersecurity products.

Product Marketing & Design Intern

Institute for Information Industry | Aug-Dec 2021


Conducted competitive & data analysis, HIPAA compliance research and content design for cybersecurity product marketing

How my experiences connect the dots…

Currently…

Previously…

2025 by celia tsao

More dots? Let's connect!

back to top

UX DESIGN x RESEARCH x BUSINESS x

Connecting the dots of my UX journey…

Usability Testing

Healthcare Tech

Corporate

ECG Device Testing

Usability Case Study

Led and conducted 20+ usability test interviews to assess and improve healthcare technology design.

UX/UI Design

Cybersecurity

Information architecture

SecBuzzer

Dashboard Information Architecture Redesign

Redesign the information architecture to reduce cognitive load, boost engagement, and enhance users' responsiveness to cybersecurity events.

Washington Park Arboretum

Marker + Route Planner App

Collaborated with the Washington Park Arboretum to create accessible design that help people with mobility disabilities to navigate the park easier.

UX Design

Accessibility

Design sprint

Starting my career in the fast-growing cybersecurity industry, I adventurously explored the intersection of business and design in tech.

Research Assistant

UW in collaboration with Philips (Ongoing)


Comparative AED device usability study with mixed-method data analysis.

Research Assistant

UW Medicine, Office of Healthcare Equity (Ongoing)


Community-led research to help developing Healthcare Equity Blueprint 3.0.

Master's in Human-Centered Design & Engineering

University of Washington | 2024-2026, Ongoing

UX Researcher

IPSOS | 2023-2024


Quantitative and qualitative research focused on UX and customer journey in healthcare technology, automobile, public transportation, and FMCG.

Assistant Manager, International Business & Design

Cyfoundry | 2021-2023


Led UX design in a business & marketing role + startup fundraising pitch presenter @PHX, SF & LA that enhanced and promoted cybersecurity products.

Product Marketing & Design Intern

Institute for Information Industry | Aug-Dec 2021


Conducted competitive & data analysis, HIPAA compliance research and content design for cybersecurity product marketing

How my experiences connect the dots…

Currently

Previously

I'm Celia👋—UX researcher & designer based in Seattle! previously a researcher @Ipsos, business & design @tech startup, currently a MS HCDE student at the University of Washington.

Hi there,